With the closing of salons and spas across the country at the start of the pandemic, many women found themselves in serious need of consistent nail care. Press-on nails became the most accessible solution, sparking a shocking comeback and increased demand for the salon alternative.
It presented yet another opportunity for Black Women to take their creativity to new heights and position their brands for success in the $6 billion industry. Thousands of mall businesses began showing off their artistic talents with various shapes, lengths, and designs for their press-on nails.
Square and round nails are no longer the standard, with consumers finding appeal in eccentric styles, like coffin and stiletto shaped options. While some of these brands are making their way to the shelves of major retailers, plenty are thriving from the support of their organic audiences.
If you’re in the market for the latest in nails, here are a few of our favorite Black Woman-owned press-on nail brands to shop with now.
Disclaimer: There are no affiliate links for listed products. Each product featured in EMOIR is independently selected by editors.
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